How to Sell Your I House Quickly without dropping the price: 7 keys nobody tells you.
(Practical Guide 2025 – Costa Brava)
Selling a property shouldn’t feel like a battle between expectations and low offers. When the market shifts, the difference between selling well and selling “because you have no other choice” comes down to very specific decisions.
Decisions most homeowners don’t know… and which can cost or save thousands of euros.
Here is the ultimate guide. No fluff, no shortcuts — just the precision of someone who negotiates real property deals every week on the Costa Brava.
1. The initial price determines your destiny (literally)
A well-set price is not the “let’s try and see what happens” price.
It’s the one that generates movement from day one.
In 2025, buyers arrive informed and compare everything.
If your home hits the market overpriced, they simply scroll past it.
The correct strategy:
A realistic, competitive, and calculated price. The goal is not to reduce later, but to get calls in the first week and force the market to respond.
2. Photos: they either make people fall in love… or bury your listing
Buyers decide in 3 seconds whether your home deserves a click.
Dark photos, old phones, crooked angles… instant digital death.
What works:
• Professional photography
• Minimal home staging
• Natural light, order, symmetry
• Wide shots and open spaces
Emotion sells more than square meters.
3. A marketing plan is not “uploading it to a portal”
Today, selling a home is a technological operation.
Portals are just the foundation. What truly makes the difference:
• Targeted social media campaigns
• Vertical videos designed to create desire
• Virtual tours
• Qualified email marketing
• Geolocated advertising
• A skilled real estate advisor
Buyers don’t show up on their own. You must go find them.
4. Presentation matters more than negotiation
Most owners negotiate thinking price is everything.
It’s not.
Before the price, the buyer buys:
• Spaciousness
• Visual cleanliness
• Order
• Sense of maintenance
• The lifestyle story behind the property
A well-presented property withstands aggressive offers much better.
5. Documentation ready = immediate trust
A serious buyer runs away when documents are missing.
Having everything prepared accelerates the process and prevents renegotiations:
• Land registry extract
• Energy certificate
• Occupancy certificate
• Floor plans
• Local taxes & community fees
• Inventory
• Charges and encumbrances
• Legal compliance checks
Transparency = fast sale.
6. A viewing is theatre: prepare it as such
It’s not about hiding anything, but about offering the best possible experience.
• Fresh air
• Comfortable temperature
• Open blinds
• Soft music
• Neutral scents
• Pets out
• Clear explanation of the lifestyle the home offers
A home that feels good sells faster — and higher.
7. Negotiation is not war: it is strategy
Most owners lose money here.
They reject too soon, or accept too quickly.
Professional negotiation uses data, not emotions.
It’s a balance of firmness, market information, and timing.
A low offer is not rejected — it’s handled.
A good offer is protected.
An excellent offer is closed.
And that’s what a professional does.
Conclusion:
Selling quickly and at the best price is not luck.
It’s a method.
An informed homeowner plays in a different league.
A homeowner guided by a specialist goes even further.
If you’re thinking of selling your property in Roses, Empuriabrava, Peralada or anywhere on the Costa Brava, REMAX Brava supports you with data, strategy, and marketing that truly moves the market.
